Online Business Viability Test
Do you have a good idea for an online business?
Many entrepreneurs go into business without a complete plan—especially on the web. This tool will help you think through your plan.
Describe your business in one sentence:
How does your business differ from your competitors?
Where will your profit come from?
Advertising
Sales (you sell a product/service directly from your website)
Subscriptions
Donations
Sales (you sell a product/service directly from your website)
Subscriptions
Donations
What kind of advertising will you use?
Contextual Ads (i.e. Google Adsense)
Affiliate Ads (Commission Junction, Click Bank, etc.)
Direct to Advertiser (you contact the advertiser directly)
Affiliate Ads (Commission Junction, Click Bank, etc.)
Direct to Advertiser (you contact the advertiser directly)
How are you going to get advertisers? Can you do sales, or do you have someone else that can?
How will you get traffic to your website?
Advertising
SEO
Social Media
Word of Mouth
SEO
Social Media
Word of Mouth
What kind of advertising will you use?
Pay-per-click (i.e. Google Adwords)
Other
Other
Have you done keyword research? Do you know how much it costs for each click?
Which websites are going to link to your website? Why would they want to link to you?
Do you plan on writing a lot of content for your website? Who will do the writing?
About This Tool
Many web entrepreneurs are so excited about their ideas that they overlook vital details. This tool is meant to help you slow down and make sure you have the basics covered.